10 WhatsApp Messages to Recover Abandoned Carts

If you have an online store, you know that an abandoned cart is that limbo where sales almost happen… but don’t.

The good news: WhatsApp and SMS can help you recover them easily, automatically, and very effectively.

Here are 10 message templates you can customize and send through your WhatsApp Business and SMS channels. Use them according to your brand’s tone and the timing of your communication:

Friendly reminder

Hi [Name], we noticed you left some products in your cart. Can we help you complete your purchase?

Subtle urgency message

Your cart is still waiting, but products might run out! Take advantage now before they’re gone.

Special discount

Today only: complete your purchase and get [X]% off your order. Don’t miss out!

Extra benefit

Finish your purchase now and get free shipping 🚚

Personalized tone message

[Name], we saw you were interested in [Product/s]. Any questions? I’m here to help.

Friendly last reminder

This is a quick reminder before your cart disappears. You still have time to get everything!

Re-engagement message after days

A few days ago you were about to buy from our store. Would you like help picking up your order?

Include testimonials or guarantees

We know deciding isn’t always easy. That’s why over 90% of our customers recommend [Brand]. We want you to have that experience too!

Suggestion with an extra recommendation

Your cart is still active 😉 Also, we suggest this product that goes perfectly with what you chose: [Recommended product]

Short, direct message with link

Hi! Your cart is waiting for you 👉 [Recovery link]

💡 Extra tip: Automate these messages with your WhatsApp Business API platform so they reach customers at the perfect moment without lifting a finger.